Also read: What Is Social Media & Why Traditional PR Does Not Work.
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Businesses are fervently building social media program, but customers do not engage with companies to feel connected.
Custormers are far more pragmatic.
The Customer Gap in Social Media
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Mere her: Omniture-konference i London, 2011.
Brian Solis, Omniture EMEA Summit, 2011 -- The Customer Gap in Social Media,



